List of 50+ Top Apple Brand Slogans

Apple company was basically established by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell Wozniak’s Apple I personal computer, though Wayne sold his share back within 12 days. It was also incorporated as Apple Computer, Inc., in January 1977, and sales of its computers, including the Apple II, grew quickly.

This is basically a list of slogans that have been used by Apple Inc. in advertising and marketing material from the ’70s to the present.

Top Apple Brand Slogans

Byte into an Apple” 

“Soon there will be 2 kinds of people. Those who always use computers, and those who use Apples.” 

“The Computer for the rest of us”

“The Power to Be Your Best” 

“Think different.”  

“Switch”

“Get a Mac” 

“Introducing Apple II”

“What every educator should know about desk-top computers.” 

“A is for Apple”

“What kind of man owns his own computer?” 

“Baked Apple”. 

“I Think, therefore iMac.” based on René Descartes famous line, “I think, therefore I am” (Cogito ergo sum).

“Hello. Again.” iMac slogan also based on original “Hello.” Macintosh brochure.

“Blows minds, not budgets.”. 

“Where did the computer go?”.

“From the creators of iPod.”

“The most affordable Mac ever.” 

“Now showing. The new iMac G5”.

“Small is Beautiful” 

“The new, all-in-one iMac”

“You can’t be too thin, Or too powerful.” 

“A little Mini. 

“The ultimate all-in-one. 

“More Power. Thinly disguised.”

“Beauty. Brains. And now more brawn.” 

“The all-in-one for everyone.” 

“Faster. Greener. Still mini.” 

“Brilliance, squared.” 

“Small is huge.” 

“It’s a good time to be a desk.” 

“The ultimate all-in-one. Now with the ultimate display.” 

“The new, mightier mini.” 

“Redesigned in a very big way.” 

“Way more power. Way same size.” 

“The ultimate all-in-one. Turbocharged.” 

“The ultimate all-in-one goes all out.” 

“Performance and design. Taken right to the edge.”

 

Apple always keeps its slogans catchy as well as creative. That is why Apple rules the market. 

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