The demand for beauty products is increasing day by day and that includes makeup products as well. Starting your own make-up products brand would mean that you will need a suitable for it. Here you learn all about naming your brand successfully.
How to choose a name for your Make up Brand?
- Choose a short, unique, and memorable name.
- Highlight the ease of using the product.
- Emphasize on the long-lasting power of the products.
- Get the name trademarked.
- Importance of name for a Makeup Brand
- Tips to choose the best names for your Make up Brand
- The right formula for creating a perfect name for your Make up Brand
- Existing brand names
- Creative Makeup Brand Names
- Frequently Asked Questions
- How to know if my make-up brand name is copyrighted?
- How long can a trademark of a brand last?
- Is trademark different than copyright?
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Importance of name for a Makeup Brand
When you have your own brand, you must know how important it is to make the brand successful.
Branding improves recognition
Branding is very important because it will help your makeup brand to get recognized in the marketplace. Naming your brand will also help your brand to get popular among the customers.
Names increase brand value
Naming your brand is very important because it will create a lot of business opportunities for you and that will help in the future growth of your brand.
Names improve employee satisfaction
People will be interested in working for a brand that is a reputed one. A reputed brand will provide them with employee satisfaction and security. Employee satisfaction is very important because the success of a brand highly depends on it.
Tips to choose the best names for your Make up Brand
After you have already made the decision of starting your own brand, it is now time to give it a proper name by which it will be known to the audience.
Considering the aim of your brand
Before you decide the name of your makeup brand, it is better to consider how it will be perceived by the customers. The naming strategy will depend mainly on their reaction towards the brand name.
Your online presence is a must
In today’s world when digital marketing is at its peak, you cannot just rely on the traditional forms of marketing. Being present online is a necessity.
Name should not be confusing
Complicated names or ones with a double meaning can be confusing for your customers. Choose names that are absolutely simple with easy spelling and pronunciation
The right formula for creating a perfect name for your Make up Brand
In order to name your brand, there are certain formulas that will help you to come up with an interesting name in no time.
This & That
Using ‘and’ in between two words can make long names sound shorter. For example- Joe & Jone
Metaphors are impressive
A figure of speech can make your brand name sound interesting and your customers won’t forget it. For example- White House
Rhyming words are fun
Two rhyming words that suit your brand can create a beautiful name. For example- Say Ray
Colors are universal
The name of colors is simple, easy to spell, remember, and pronounce. So, create a name using the name of a color. For example- Golden Shadow
Adjectives make it interesting
Which is that word that describes your product the best? That adjective can be used to create a unique name for your makeup brand. For example- Brighten Up
Long statements are great
Long statements can describe your brand better and also they can give you a lot of ideas for the tagline of your brand. For example- Let’s get a makeover
Short statements are simple
Short statement names can be simple and easy to comprehend. For example- Flora
Express your Feelings
Just think of how your customers will feel after using your makeup. Simply name your brand after that feeling. For example- Happy wish
Changing the spelling of a word can coin a new term for your brand. Make sure the word is related to your brand. For example- Glammar
Use a combination
Combining two words creatively can help to generate a great brand name. For example- Urban Essence
Existing brand names
- Bobbi Brown
- Maybelline New York
- Estee Lauder
Creative Makeup Brand Names
Light For Bright
Choosing the right name for your brand is very important since it will be representing your brand everywhere. A professional brand will achieve success faster when it has a great name.
Frequently Asked Questions
How to know if my make-up brand name is copyrighted?
You can search for the federally registered trademarks with the help of a trademark database which you can find for free. There you can check if the name of your brand is copyrighted.
How long can a trademark of a brand last?
A trademark of a brand can last forever. But you may have to renew the trademark every ten years.
Is trademark different than copyright?
Trademarks are actually issued based on either you use or lose it. But, copyright will be as it is and is enforceable for a certain period of time.